Privacy Policy

Information We Collect

We may collect information you provide directly to us, including:

• Name
• Email address
• Phone number
• Company or organization name
• Website address
• Information you provide through contact forms
• Answers and information submitted through the RK Marketing Checkup
• Information you voluntarily provide when communicating with us

We may also automatically collect certain technical and usage information when you use the website, including:

• IP address
• Browser type
• Device type
• Operating system
• Referring website or source
• Pages viewed
• Approximate geographic location
• Date and time of visits
• Interactions with website features
• Advertising or campaign attribution information

Some of this information may be collected through cookies, pixels, tags, and similar technologies.

How We Use Information

We may use information we collect to:

• Respond to inquiries
• Provide requested information or services
• Generate and deliver Marketing Checkup results
• Understand how visitors use the website
• Improve our website, marketing, and services
• Measure the effectiveness of advertising campaigns
• Track conversions and lead sources
• Conduct analytics
• Prevent fraud, abuse, or security issues
• Communicate with prospective and current clients
• Comply with legal obligations

If you separately choose to receive marketing communications from us, we may also use your information to send relevant updates, marketing information, or educational content.

Analytics and Advertising

We may use analytics and advertising services such as Google Analytics, Google Ads, Google Tag Manager, or similar platforms.

These technologies may help us understand website usage, measure advertising performance, identify how visitors arrived at the website, and show advertising to people who previously interacted with RK.

Advertising technologies may use cookies or similar identifiers to support conversion measurement, audience creation, remarketing, and personalized advertising.

Where required or where our cookie controls apply, advertising and analytics technologies will respect the choices you make through our cookie consent system.

You can review or change your choices through Cookie Settings on our website.

Cookies and Similar Technologies

We use cookies and similar technologies for purposes including:

• Essential website operation
• Security
• Remembering preferences
• Website analytics
• Conversion measurement
• Advertising and remarketing

More information is available in our Cookie Policy.

How We Share Information

We may share information with service providers that help us operate our website and business, including providers of:

• Website hosting
• Analytics
• Advertising
• Email
• Form processing
• Customer relationship management
• Website security
• Cloud infrastructure

We may also disclose information when reasonably necessary to comply with law, legal process, regulatory requirements, enforce our agreements, or protect the rights, safety, or property of RK, our users, or others.

We do not sell personal information for money.

Certain advertising or analytics activities may be considered a “sale,” “sharing,” or use for targeted advertising under some state privacy laws. Where applicable, you may exercise available opt-out rights through our Cookie Settings or other privacy controls.

Data Retention

We retain information for as long as reasonably necessary for the purposes described in this Policy, including providing services, maintaining business records, resolving disputes, complying with legal obligations, and protecting our business.

Retention periods may vary depending on the type of information and why it was collected.

Your Privacy Choices

Depending on where you live and applicable law, you may have rights relating to your personal information, which may include the right to:

• Request access to personal information
• Request correction of inaccurate information
• Request deletion of information
• Obtain a copy of certain information
• Opt out of certain targeted advertising
• Opt out of certain sales or sharing of personal information

Where required by applicable law, RK will also recognize legally valid universal opt-out preference signals, such as Global Privacy Control, for the browser or device sending the signal.

You can also manage analytics and advertising preferences through the Cookie Settings link on our website.

Security

We use reasonable administrative, technical, and organizational measures intended to protect information.

No website, network, or electronic storage system can be guaranteed to be completely secure.

Third-Party Websites

Our website may link to websites operated by third parties. RK is not responsible for the privacy practices, security, or content of those websites.

We encourage you to review the privacy policies of third-party websites you visit.

Children’s Privacy

The RK website and services are intended for businesses and adults and are not directed toward children under 13.

We do not knowingly collect personal information from children under 13 through this website.

United States

RK Digital Transformation is based in Illinois. Information submitted through the website may be processed and stored in the United States.

Changes to This Policy

We may update this Privacy Policy periodically to reflect changes to our website, services, technologies, or legal requirements.

The Effective Date above will indicate when this Policy was most recently updated.

Contact RK

Questions about this Privacy Policy or your information may be submitted through our website contact form.

RK Digital Transformation
Sycamore, Illinois
815-627-0280